Success Story: How Darwin AI became the ideal broker for Homie

Thanks to Darwin AI, Homie automated the care of its tenants and managed to increase its conversion by 40%.
3000
Dating without human intervention
40%
Improved conversion of qualified leads
2
Implemented countries (Mexico and Chile)

The challenge

At Homie, we received far more leads than our team could handle.

Our brokers were unable to answer all questions in time, affecting the experience of potential tenants.
In addition, we had a segment of users who needed one-on-one, personalized attention to choose their next home.

The problem was compounded by the lack of an efficient way to deliver accurate and timely information about each property.

The results

Thanks to Darwin AI, we created our own digital broker for WhatsApp.

This new virtual advisor goes out to look for leads that were not receiving attention and answers key questions: if the apartment accepts pets, if it is furnished or how many meters it is, all without leaving WhatsApp.

This allowed:

  • Automate the initial stage of the funnel
  • Accompany the most indecisive leads
  • Schedule more than 3,000 appointments without human intervention
  • Improve conversion by more than 40% in qualified leads

This is how it works today

When a user shows interest, the Darwin AI broker answers their doubts and proposes to schedule a visit.
It suggests schedules based on the actual availability of the property, confirms the appointment and continues the conversation if the user does not respond.

In addition, we answer frequently asked questions about the rental process, documentation and experience within the rental agreement. All in a clear and uniform way.

Today, Darwin not only filters and accompanies leads, but also allows our human team to focus on closing deals with those who are already ready to move forward.

What was it like to work with Darwin AI

We looked for a lot of solutions, but almost all of them were generic chatbots that didn't offer a smooth experience.

With Darwin, we achieved such a natural conversation that users thank him and ask him if he will show the apartment.

We built it together with Darwin's team, adjusting the AI to our real needs.
Today, more than a bot, Darwin is a strategic ally that positions us technologically against the competition.

“Our broker with artificial intelligence doesn't just accompany leads: it generates appointments, answers questions and helps our team focus on closing deals.”
Pia, Homie's Head of Product

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